I use google ads on my site, because i though there was going to be some intelligance to it. The thinking on my part is that if i am talking about a Nokia Phone, there would be an ad on my site about Nokia Phones, or some sort of phone. And for a while it did work. and then someone in google fixed something and now im getting Ads about blogging and RSS feeds. Who would be reading my blog and looking to start there own? not a lot of people, i can tell you. There is a feature in Google Adsense that allows you to remove a competetors URL from your site. but what i want is a feature to remove a specific keyword (in my case RSS, blog, blogging, and a few others) from my ads. How hard, in theory, can this be?